This book will be free for you to download Tuesday through Wednesday. Spread the word, let your fellow authors enjoy the free download too!
~ M. Eigh
| Now available at:
This book teaches you how to embed a Facebook box in your book description(See below inside the red border:)
An iFrame, as shown below:
This will be a one-hour Webinar with 40 minutes dedicated to a walk-through on embedding an opt-in form and an jQuery picture slideshow, and 20 minutes to open mike Q&A.
Some of you have indicated interest in attending. For those of you who have not indicated, please drop me a note if you intend to attend, so I can send you an invite about a week prior to the event.
Those who have never contacted me, please use the form here to sign up
Our “Readers of Secret” community is slowly getting bigger and members are trying out advanced stuff. This very valuable discovery is courtesy of Tali Carmi who succeeded in expanding her book description panel. She also embedded video’s in descriptive fields other than the default description field. We discovered, via Tali’s trial and error, that the latest jQuery framework, version 1.10 as cited as an example in my book, actually causes some unpredictable behavior of the description panel, when the page is busy (such as a video in From the Author or About the Author fields.)
The question was: How do I print the book out? You know, when you are trying things out, you really would like the comfort of holding the manual in your hands and flipping back and forth as needed. Unfortunately, this is one area Amazon deliberately made it tough. There is no graceful way I know of to print from a device or from CloudReader.
As an alternative for people who really need the good old paper comfort, I am publishing out a paperback version that comes to about 120 pages on a small trim (about 5″ x 8″). I will also put the Kindle on Matchbook program so people who buy the paperback would also get the Kindle version free. I imagine only a small minority of people would actually want the paperback.
I will do my best to provide support, education and other assistance to our community. I am trying my best to do my part. I am currently experimenting a special editor for you guys and if it comes to fruition, it will make HTML composition and double-encoding super easy and less labor-intensive.
But I need some incentives. I need more people to be aware of the book and be readers of the book. And you can help me achieve that; hence helping yourself to get continued and better support from me.
Please, if you have used the book, or simply read it, I ask you to please post a book review. As we all know, the number of reviews matters when it comes to a Kindle book. I have many plans for future free supplements to the community. Please help make that a reality by posting a review today.
And for those of you who have posted a review, please note that you are eligible for a 3-month trial of my next big product — Kindle book page analytics which track your book page views, and critical clicks such as sample downloads, buy button, gift copy and customer reviews. I know, I am truly excited about it.
And this 3-month free service is not a bribery or solicitation because you have already provided the reviews.
Let’s work together and make our KDP publishing a rewarding hobby or, potentially, a career!
On a theoretical level, we are all very familiar with Occam’s razor (or Ockham’s razor,) which says that all things being equal, the simplest solution tends to be the right one. But in practice, when we are scrambling for a solution, we always fall for the potion, elixir or the secret formula of alchemy.
Take a casual look at the Web Marketing, book Publishing or Authorship category on Amazon and you get the picture instantly. Everybody is trying to sell you a pipe dream. The “self help” books in those categories follow a pattern: “How I Made [Insert a Number Comparable to a Lottery Winning Here] by Selling My Kindle Book in [Insert a Better-than-Expected Short Time Here]” or “How to Sell [Insert an Astronomical Number that Often Appears in a NASA Document] Copies of My eBook.”
Sad, but true. Why not? If people who normally don’t read or write books can waste a few dollars a week on lottery tickets, the average Indie authors or self publishers are entitled to wasting some of their hard-earned royalty money on fantastical tales.
But the truth always prevails. What sounds too good to be true is usually too good to be true. The perfect analogy of this shocking phenomenon is the golf industry. If you ask a PGA pro what he envies Tiger or Phil most, the answer is guaranteed to be “their short games.” The pros know what really matters. But if you look at what the average weekend golfers spend money on, it’s normally the drivers. They dish out $400 to buy the latest model every year. In addition, they also spend a few hundred dollars a year on practice ranges where they hit those drivers in search for that perfect swing and drive, just like the average Indie authors are looking for that bestseller that will change their fate forever.
But, just as with weekend golfers, there are some cooler heads. The smart amateur golfers practice on their short games and end up beating their peers on the weekend rounds. Victory also comes cheap to them, as they never buy the latest model of drivers, nor do they ever read those “How to Hit Over 300 Yards with Your Driver” type of self-help books.
I will be the first one to admit that my books on Kindle book descriptions do not offer the miraculous home run that will immediately change your sales rank on Amazon. Rather, it showcases the best practices of effective Kindle book descriptions. For the formulas presented in my books to work, the readers are required to work — well, someone has to enter verbiages, images, videos, Flash or jQuery widgets as well as social media widgets into the book descriptions; you can do it yourself, but you can also hire someone to do it for you.
It’s wonderful to see that there are some cooler heads in the Indie author crowd. This morning when I woke up, my book How to Embed Social Share Buttons in Your Kindle Book Pages. has jumped to the # 1 Bestseller spot in the Web Marketing category on Amazon.de:
Hats off to my German fellow authors for being able to tell the real science from fantasies. After all, 50% of Germany’s GDP comes from export. And little or none of Germany’s export falls into the fantasy category. (No, Bollywood cheap budget movies do not come from Germany.) They make high-quality, superbly engineered products that requires meticulous craftsmanship and take-no-prisoners quality control. No wonder they will fall in love with my no-nonsense book.
Thank you Germany, for letting my book occupy the #1 Bestselling spot, and for making that happen on your Unification Day.
Want to share with you my latest experience with KDP Select. I put my book How to Embed Social Share Buttons in Your Kindle Book Pages for a two-day free giveaway last Sunday and Monday. I was planning to take advantage of Friday and Saturday rush traffic, but it took KDP about 24 hours to publish my book, and when it finally became “live” in KDP Bookshelf, it was somehow not available on Amazon for another 4 hours. So I missed the scheduling and had to settle for Sunday and Monday.
I did not advertise or list it on any of the free book sites, simply because of the book’s category (Kindle authorship and Web marketing.) I did Tweet like crazy and got about 12 RT’s. One of them from freeebooks.org (I think) and they listed it on their site.
The book did extraordinarily well for not costing me a penny to advertise. It stayed at #1 free download spot for most of the time in Authorship and #2 or #3 most of the time in Web Marketing.
Some 8 or 9 hours before the end, I was hit with a very bad luck. An author posted a 2-star review on the book, a day after K.A. posted a 5-star review on it. It turned out to be a mistake on the reviewers part. But she did not respond to my inquiry as to why she did not like the book until the next day when the free promo was over. She subsequently pull the 2-star review but the damage was done. The book went down in the last few hours from #1 in Authorship to #4.
Overall, It had 190 downloads in US. Worldwide total is probably 240. Not bad for a 2-day efforts in a very small niche category. The day after the promo saw 4 purchases. Not very impressive, that inopportune mistaken 2-star review definitely did its damage.
Since all the links are blasted out by myself, I made about $15 in commission for embedding my Affiliate id in the URL.
The one thing that stands out — something I have done for the very first time, and is what this book’s topic — is the set of floating social share buttons I put on the book page (you can see them live here on the book page: http://amzn.to/18xrEHq.
Out of the 240 downloads, I got 22 shares out of these buttons. Not quite but roughly 10 percent. I think it is a significant number. These 22 shares are something I would never have gotten if I did not put the share buttons in the book page.
Had I not had the misfortune of getting a erroneous bad review at a very bad time, my promo would have finished with much more robust finale and the number of shares may be much more, so would the immediate sales afterwards.
Plus, it does not cost anything to put these viral buttons on my page. Well, if you want to do it, it will cost you a whopping $0.99 for the know-how contained in my book. All you need to know in order to drop those buttons in your book pages is carefully documented in it.
Predictably, Amazon’s “product correlation” algorithm shows it magic once again. Now, when you browse to the “Buttons” book, you get the “Customers who bought this item also bought” prompt, as shown in the screenshot below:
I’m dying to know what the “share” percentage would be for a fiction book in a more popular category. If someone does that, please share!
Thanks for reading. M. Eigh
This morning, my latest release “How to Embed Social Share Buttons in Your Kindle Book Pages” takes the No. 1 most popular spot in the Kindle authoring tool category for free download. This is extraordinary, considering that it is a niche tool, not a general tool. And it is not a tool for KDP novice. It is a tool only those who have undergone the process of KDP publication and KDP Select program and know the tough restrictions Amazon puts on authors can truly appreciate. And it looks like they are a well-informed bunch, since they pushed my book to the top of Amazon’s free download chart.
So what are you waiting for? You owe it to yourself to go there now and get yourself a free copy!
Tonight, my latest release “How to Embed Social Share Buttons in Your Kindle Book Pages” takes the No. 3 most popular spot in the Kindle authoring tool category for free download. This is extraordinary, considering that it is a niche tool, not a general tool. And it is not a tool for KDP novice. It is a tool only those who have undergone the process of KDP publication and KDP Select program and know the tough restrictions Amazon puts on authors can truly appreciate. And it looks like they are a well-informed bunch, since they pushed my book to the top of Amazon’s free download chart.
So what are you waiting for? You owe it to yourself to go there now and get yourself a free copy!
The following is a list of real Amazon KDP authors who implemented the technology introduced in my book KDP’s Best-Kept Secret Revealed: How to Embed Videos and Widgets in Your Book Description. This is a short list that reflect only the use cases I know of. As the book gets more popular day by day, I am sure I will get to know more wonderful and creative implementations. If you have done yours, please let me know your page URL. Or if you know someone has done it and does not mind my listing the book page, please let me know the URL too. You can drop me a line right there at my book page at http://amzn.to/1evdevT. (Well, embedding a opt-in or contact us form on your book page is part of the trade secret revealed in that book.)
If your current Author Central account is not with Amazon.com, but with one of the following instead:
You should immediately open another Author Central account with Amazon.com to gain the full range of editing access to your books’ details. An Author Central account established with Amazon.com allows you to have up to three noms de plume. Different noms de plume come handy when you write books that cross categories or genre drastically. For example, if you are quite established on political science but all of a sudden want to try your hand on paranormal romance, you are probably better off publishing your experimental romance under a different name than the one that appears on your political science books, lest you startle your readers and lose their loyalty.
However, the more important advantage you gain with an Author Central account with Amazon.com is the access to edit the descriptive details of all your books affiliated with all your noms de plume. Seeing is believing. The following screenshot comparison, courtesy of UK-based author Mr. Philip Henly, should be able to convince you:
The first screenshot shows the book detail interface when Phlip logs into his Author Central account with Amazon.co.uk:
There does not appear anything editable there.
The second screenshot shows you what Philip gets when he log into his Author Central account with Amazon.com. He gets tabs of editing interface: Editorial Reviews, Book Details and Book Extras, each of which presents multiple editable fields.
Last but not least, you get separate three-tab editing access to a different edition (a.k.a., format. such as paperback or audio,) as shown in the third screenshot:
You can do wonders with these three editing tabs. (For details on that, check out my latest popular book KDP’s Best-Kept Secret Revealed: How to Embed Videos and Widgets in Your Book Description.)
So if your KDP home base is not Amazon.com, start by opening an Author Central account with Amazon.com.
So do yourself a favor, open up an Author Central account with Amazon.com today. And if you are serious about taking advantage of this secret tunnel to book marketing, read KDP’s Best-Kept Secret Revealed: How to Embed Videos and Widgets in Your Book Description.