Category Archives: Amazon Product Review System

Jeff Bezo’s Knowledge on Amazon Customer Rating System Deserves a One-Star

After being airlifted from a cruise ship by the Ecuadorean Navy in the Galapagos Islands on New Year’s Day, Amazon.com founder Jeff Bezos, who at the time was suffering a kidney stone attack, sent out an email saying, was airlifted “Galapagos: five stars. Kidney stones: zero stars!”

How nice and cute of Jeff to intimate himself with the average Amazon customers by expressing his feeling with Amazon’s signature product rating system. Anyone with an Amazon account can rate anything sold on Amazon with its star system and post written review or video testimony.

Unfortunately, Jeff got the detail of this star system wrong. Ratings must be in between one star to five stars. Zero star is not allowed on Amazon.

Sorry, Jeff, I will have to give you a one-star on this one!